With the football season winding down after the Super Bowl, we’re bringing out our playbook while the rest of the league is putting theirs away. However, when evaluating design trends and best practices, it can be difficult to know what features and functions will resonate most with consumers.
Within our workflow, we use Helio to test and validate (or invalidate) all of our ideas before implementing them into our designs.
We put some of Google’s suggestions around funnel conversion to the test, here's what we found...
Go win your day,
The Helio Team